{"title":"Amira Elhelaly","description":"\u003cp data-start=\"465\" data-end=\"769\"\u003eDiscover \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eAmira Elhelaly\u003c\/span\u003e\u003c\/span\u003e, an innovative Egyptian designer redefining modern fashion through a powerful blend of craftsmanship, sustainability, and community impact. Since its launch, the brand has gained recognition for its distinctive aesthetic and meaningful approach to design.\u003c\/p\u003e\n\u003cp data-start=\"776\" data-end=\"1045\"\u003eRooted in handcrafted detail and contemporary patterns, Amira Elhelaly’s creations combine traditional techniques with a fresh, modern perspective. Each piece reflects a balance between artistry and innovation, resulting in designs that feel both unique and wearable.\u003c\/p\u003e\n\u003cp data-start=\"1052\" data-end=\"1311\"\u003eBeyond fashion, the brand is deeply committed to sustainability and social responsibility. Through close community engagement and collaborations with NGOs, Amira Elhelaly supports ethical practices while fostering meaningful connections and positive change.\u003c\/p\u003e\n\u003cp data-start=\"1318\" data-end=\"1556\"\u003eAt Salash, we curate Amira Elhelaly for those who value conscious design, individuality, and craftsmanship with purpose. Produced in limited quantities, each piece represents a thoughtful fusion of style, innovation, and responsibility.\u003c\/p\u003e\n\u003cp data-start=\"1563\" data-end=\"1677\"\u003eExplore Amira Elhelaly and discover fashion that blends modern elegance with impact, creativity, and authenticity.\u003c\/p\u003e","products":[{"product_id":"the-textured-denim-jacket-copy","title":"GREY RICHMOND TRENCH COAT","description":"\u003cp\u003eExperience ultimate style and functionality with our Textured trench Jacket. Crafted with water-resistant material and featuring a unique handcrafted weaving art piece on the back, this jacket is the perfect addition to your wardrobe. Available in classic grey, it's both versatile and soft to the touch. Don't miss out on this must-have piece!\u003c\/p\u003e","brand":"Amira Elhelaly","offers":[{"title":"One size","offer_id":50378553721174,"sku":null,"price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0872\/0354\/5430\/files\/320ddb70-bb3a-48da-875e-97d9ecb249aa.jpg?v=1746625823"},{"product_id":"beige-richmond-trench-coat-copy","title":"RICHMOND TRENCH COAT","description":"\u003cp\u003eBe effortlessly stylish in our Beige Richmond Trench Coat! Made with soft, waterproof material, this trench coat features big front pockets for your essentials and cotton back fringes for a touch of elegance. 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Stay stylish and functional with this one-of-a-kind jacket.\u003c\/p\u003e","brand":"Amira Elhelaly","offers":[{"title":"One size","offer_id":50378902176086,"sku":null,"price":150.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0872\/0354\/5430\/files\/61ffb86c-d382-4c82-89da-16f5db64ff30.jpg?v=1746628894"},{"product_id":"black-scuba-jacket-with-fringes","title":"BLACK SCUBA JACKET WITH FRINGES","description":"\u003cp\u003eIntroducing the must-have black scuba jacket! With a sleek zipper and unique hand-crafted weaving threads on the sides, it's a statement piece that adds a touch of artistry to your wardrobe. The fringes add a playful touch, making this jacket perfect for any occasion. Own your style with this one-of-a-kind jacket!\u003c\/p\u003e","brand":"Amira Elhelaly","offers":[{"title":"One size","offer_id":50379778130262,"sku":null,"price":90.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0872\/0354\/5430\/files\/23ede49f-1f68-4c16-b1fa-8589e4e49e82.jpg?v=1746634640"},{"product_id":"linen-striped-cardigan","title":"LINEN STRIPED CARDIGAN","description":"\u003cp\u003eUpgrade your wardrobe with our linen striped cardigan! The cut out sleeves and trendy fringes add a touch of uniqueness to this versatile piece. 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Make a statement with this unique and hand made jacket.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Amira Elhelaly","offers":[{"title":"One size","offer_id":50380313854294,"sku":null,"price":150.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0872\/0354\/5430\/files\/PHOTO-2025-05-05-18-38-253.jpg?v=1746636093"},{"product_id":"light-blue-poplin-asymmetric-blazer","title":"LIGHT BLUE POPLIN BLAZER","description":"\u003cp\u003eForget boring blazers.\u003c\/p\u003e\n\u003cp\u003eThe light blue poplin number is here to turn heads. Crafted from buttery-soft cotton, it's got those gorgeous back fringes that say \"I didn't just throw this on.\" The asymmetric cut? Pure sophistication with a cheeky twist. Whether you're dressing up or dressing down, this baby blue beauty does the heavy lifting. 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